Pittsburgh Innovation District
Pittsburgh Innovation District
The Story
The Pittsburgh Innovation District was recently launched to showcase the transformative technologies and industries Oakland has to offer. With prominent Universities such as Carnegie Mellon and the University of Pittsburgh, as well as cutting edge innovations in robotics and healthcare happening all within one square mile, it was imperative to develop brand awareness around “The Innovation District”
Our Role
Developed the overarching brand, digital marketing strategy, content creation, digital ad strategy
Our Results
Our videos went on to receive over 233,000 impressions, 92,000 views and 100 retweets via social media platforms.
Our Work
In an effort to drive awareness, we developed the overarching brand, digital marketing strategy, content creation and digital ad strategy. As a result, our videos went on to receive over 100,000 views and 230,000 impressions via social media